Introduction
It’s a question that’s frequently asked to a lot of seo agencies, and that is how many backlinks does a website need to rank at the top of Google?
The truth is backlinks only make up one part of the online marketing mix, and that’s because Google uses well over 200+ other ranking factors to work out how strong your seo is.
How many backlinks do I need?
The first thing your agency should do before offering you a quote is to look at your competitors, and to work out how many backlinks they have.
This will then give you a rough idea of how many backlinks your website should have in order to beat the competition. However, all the backlinks you need to earn, must be quality backlinks (white hat), they must also relevant to your business.
So, in order to improve your websites chances of ranking higher, as many ranking signals should be optimised as possible. This is best carried out with the help of a white hat agency, such as Top Space.
Why your marketing strategy needs to be diversified
Google’s algorithm changes a lot, that’s to say a website that is ranked number one right now, may not be there tomorrow.
However, most leading consultants would agree that it’s better to optimise a lot of ranking signals, as if this is done in a white hat way, the rankings can be less volatile.
Link equity
Not all links are given the same weight, so a good agency will look for backlinks that have strong link equity.
Anchor text
The anchor text should be written naturally, if the anchor text is over optimised this may also trigger a penalty.
Google Penguin
A Google Penguin penalty, will penalise any website that has spam links.
How Top Space can help
We can offer quality white hat work- our prices start from £220.00 per month.
